SmartrMail senders with an email plan equal or above $250
Relay Persona is free of charge for all SmartrMail senders signed-up to an email plan equal to or above $250 per month.
For example:
As a SmartrMail Sender signed up to the Essentials plan with 33000 active subscribers, my Essential plan is equal to $259.63 per month, and so, I can access and use Persona for free.
As a SmartrMail Sender signed up to the Pro plan with 22000 active subscribers, my Pro plan is equal to $269 per month, and so, I can access and use Persona for free.
To start setting up your Relay Persona account, simply visit the Relay Persona dashboard in your SmartrMail account: https://app.smartrmail.com/en/app/relay-platform/landing
SmartrMail senders with an email plan below $250
SmartrMail senders on email plans below $250 per month can access Persona by updating their plan in order to meet the $250 threshold requirement. This can be done either by:
Upgrading to SmartrMail's Pro plan
and/or
Signing up to the Relay Persona Add-on, authorizing SmartrMail to charge the difference between $250 and each month's charge SmartrMail plan's charge.
For example as a SmartrMail sender upgrading to SmartrMail's Pro plan:
As a SmartrMail Sender signed up to the Essentials plan with 22000 active subscribers, my Essential plan is equal to $177.13 per month, which is lower than the $250 per month threshold.
I can upgrade to the Pro plan, which would be $269 per month with 22000 active subscribers, allowing me to meet the $250 per month threshold and so, access and use Persona as part of my current SmartrMail plan.
You can upgrade to SmartrMail's Pro plan here: https://app.smartrmail.com/en/app/billing
For example as a SmartrMail sender signing up to the Persona add-on to top up my plan to $250:
As a SmartrMail Sender signed up to the Pro plan with 11000 active subscribers, my Pro plan is equal to $159 per month, which is lower than the $250 per month threshold.
I can sign-up to the Relay Persona add-on in order to authorize SmartrMail to charge me the difference between $250 and $159 (in this example, $91) in order to access and use Persona.
Note that this extra charge will always be equal to your current plan's cost minus $250. For example, if one month later my subscribers' list grows from 11000 active subscribers to 16000 active subscribers, my Pro plan will be $209 per month, reducing the Relay Persona add-on cost to $41 ($250 - $209). This logic continues to apply until your current SmartrMail plan reaches the $250 threshold naturally, in which case, Relay Persona's cost will be $0 per month.
You can upgrade to SmartrMail's Persona Add-on here: